Goal 50 – 2017 Edition
Designed by: XD team (DAZN group in-house design team)
Art Direction: Nicola Taylor / Julien Lasson
Video directed & edited by: Julien Lasson
Journalists from across Goal’s 37 editions voted in the 10th annual award for the world’s 50 best footballers. As a design team we took the list and created bespoke player illustrations for each of the winners – these were then presented as a2 prints and full poker size decks to the players. A casino teaser campaign was also created to run along side and promote the event.
Find out more on Behance – Goal 50 2017